Title | Mini Fillet Burger |
Agency | BBH |
Campaign | Enjoy the KFC Streetwise menu with E4 |
Advertiser | KFC |
Brand | KFC |
Date of First Broadcast/Publication | 2013 / 9 |
Business Sector | Restaurants & Fast Food |
Story | The campaign features animated characters in a series of amusing scenarios, and the first spot asks the question “What would you buy with £1.29?” finishing with the strapline “Enjoy the KFC Streetwise menu with E4. The best combination since Saturday met Sunday”. |
Philosophy | KFC has launched a sponsorship deal with E4, the Channel 4-owned digital television channel, with a series of animated skits. The spots will run for sixteen weekends and will promote KFC’s ‘Streetwise’ range, which is targeted at value-conscious teens and young adults |
Media Type | Television |
Length | |
Advertising Manager | Iain Brooksbank |
Creative Team | Martin Reed |
Creative Team | Jonny Durgan |
Creative Director | Marc Hatfield |
Agency Producer | James Laughton |
Strategic Business Lead | Sian Cook |
Strategy Director | Ross Berthinussen |
Production Company | Field Trip |
Director | Scoff & Gritt |
Executive Producer | Michael Adamo |
Producer | Monica Domanska |
Post Production | Field Trip |
Editing Company | Field Trip |