| Title | Id Slippers |
| Agency | Shackleton Group |
| Campaign | ID Slippers |
| Advertiser | Cepsa |
| Brand | CEPSA |
| Date of First Broadcast/Publication | 2010 / 11 |
| Result | This initiative is announced to customers by sending CEPSA, consisting of a shoe box folded, assembly instructions. Already www.pantuflasid.com, each customer can customize their slippers, choosing from weaving to the touch that will make it unique each shoe, with enhancements such as: plates, badges or even wings, thus becoming their "PantuflasID."Few brands symbolize the comfort and warmth of home as slippers, surely the most coveted garment for a Winter Lover. For this reason, the "PantuflasID" are the perfect representation of the idea of comfort, combined with innovation and uniqueness, to demonstrate some of the values of CEPSA and its products. |
| Media Type | |
| Other | Alvaro Gonzalez |
| Account Manager | Cus Blesa |
| Account Manager | Cristina Garcia |
| Director | Lucía Angulo |
| Creative Director | Alfonso Marian |
| Client Supervisor | Jonathan Killing |
| Other | Jordi Canela |
| Other | Santiago Bernabé |
| Other | Miguel García Sanguino |
| Other | Joaquín García Morato |
| Creative Team | Teresa Guerrero |
| Creative Team | Jaione Erviti |
| Creative Team | Alfredo Ustara |
| Creative Team | Raúl Lazcano |
| Creative Team | Antonio Herrero |
| Other | Patricia Campuzano |
| Other | Rubén Jiménez |
| Digital Creative Team | Teresa Nunez |
| Digital Creative Team | José Luis Diez |
| Digital Creative Team | Javier Solo de Zaldívar |
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