| Title | Scratch Goals |
| Agency | VVL BBDO |
| Campaign | Scratch Goals |
| Advertiser | Smiths |
| Brand | Smiths |
| Posted | January 2001 |
| Product | Chips |
| Business Sector | Potato Chips, Crisps & Crackers |
| Media Type | Television |
| Creative Director | Willy Coppens |
| Copywriter | Vincent Abrams |
| Art Director | Stéphane Abinet |
| Production Company | Roses Are Blue |
| Director | Yvan Goldschmidt |
| Production Company Producer | Werner de Cooninck |
| Agency Producer | Myriam Maes |
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