Title | Colourless Future Ad / Human Dome Painter |
Agency | BBH |
Campaign | Colourless Future Ad |
Advertiser | Imperial Chemical Industries |
Brand | Dulux |
Date of First Broadcast/Publication | 2015 / 3 |
Business Sector | Paints, Wood Protectors, Paint Brushes, Adhesives |
Problem | Somesuch filmed on location in Kiev in the Ukraine for a new campaign for paint manufacturer Dulux. Set in a future city devoid of colour, the spot follows a worker discovering a hidden group of rebels intent on delivering a literally brighter future. Filming for the Colourless Future campaign took place largely in existing warehouse facilities in Kiev, while a model city was built for shots of the future cityscape. |
Media Type | Television |
Length | |
Market | United Kingdom |
Advertising Manager | Johnny Corbett |
Director | Daniel Wolfe |
Production Company | Somesuch |
Creative Team | Ric Hooley |
Creative Team | Victoria Jagger |
Creative Director | Martha Riley |
Creative Director | Nick Allsop |