Théâtre de la Bastille - "Edgar & Kelly Trailer"

Leo Burnett Paris

Leo Burnett Paris Paris, France

12799

Title	Edgar & Kelly Trailer
Agency	Leo Burnett Paris
Campaign	Edgar & Kelly Trailer 2013
Advertiser	Théâtre de la Bastille
Brand	Théâtre de la Bastille
Date of First Broadcast/Publication	2013 / 12
Business Sector	Cinemas & Theatres
Philosophy	Starting from December 2013, mK2 cinemas in Paris, will broadcast this unusual trailer in movie theaters. The purpose: invite the moviegoers to experience the shows proposed by the Théâtre de la Bastille, rather than watching the conventional Christmas season romantic stories with no surprises. An original way to present the unexpected and innovative universe of this Theater.
Media Type	Cinema
Length	58 seconds
Executive Creative Director	Xavier Beauregard
Art Director	gonfond jerome
Copywriter	Hadi Hassan-Helou
Account Manager	Elodie Touati
Strategic Planner	Laurence Borensztein
Agency Producer	Antoine Grujard
Advertising Manager	Géraldine Chaillou
Production	Blue Paris
Production Company Producer	Patrick André
Production Company Producer	Marie Archambeaud
Director	Jean-Marc Gosse
Director of Photography (DOP)	Guillaume Adrey
Head of Production	Sylvain Carellas
Post Production	Marie-Aude Liger
Post Production	Céline Sene
Sound Production	Thomas Faucheur
Sound	O'Bahamas
Music	Universal Music