Patrick Lennox
Chief Creative Officer at Marketforce Australia
West Perth, Australia
TitleJerk Pickles
Agency
Campaign Jerk Pickles
Advertiser Tuart and Canning Colleges
Brand Tuart and Canning Colleges
Date of First Broadcast/Publication 2015
Business Sector Colleges, Universities & Education Centers
Result Tuart and Canning College wanted to convince school leavers to continue their education by enrolling in one of their courses. So we thought about how miserable it is to work in a menial job and realised that the most miserable person of all is the guy who’s been there so long; he’s managed to become the boss. These horrible bosses rejoice in taking out their anger, frustration and jealously on their unsuspecting employees. Basically, they’re jerks. So our advice to young school leavers is: DON’T WORK FOR A JERK. 
Media Type Radio
Length
Account Executive
Account Executive
Creative Director
Creative Director
Copywriter
Copywriter
Copywriter
Copywriter
Agency Producer
Sound Design Company
Sound Designer

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