Title | Fluent Freddie |
Agency | MullenLowe UK |
Campaign | Fluent Freddie |
Advertiser | Morrisons |
Brand | Morrisons |
Date of First Broadcast/Publication | 2011 / 10 |
Product | M Kitchen range |
Business Sector | Pre-Cooked / Dehydrated Prepared Meals |
Story | The advert depicts Freddie Flintoff at home searching his kitchen for the perfect food to prepare for dinner for his wife Rachel.As he enters his Kitchen he is transported to the Morrisons development kitchen where he finds four of the UK finest chefs; Aldo Zilli, Atul Kochhar, Pierre Koffman and Nigel Haworth preparing their signature dishes all of which now form part of Morrisons new ‘M Kitchen’ range.As Freddie meets each of the chefs he addresses them fluently in their first languages, discussing the finer points of each dish in perfect French, Italian, Hindi and finally Lancastrian dialect. |
Media Type | Television |
Market | United Kingdom |
Production Company | Mustard London |
Post Production | Framestore |
Audio Post Production | Grand Central Recording Studios |
Advertising Manager | James Condon |
Advertising Manager | Pavan Riyat |
Creative Director | Tom Hudson |
Creative Director | Lee Goulding |
Account Planner | Sandya Piyasena |
Director | Jonny Campbell |
Producer | Douchy Moult |
Actor / Celebrity | Freddie Flintoff |
Actor / Celebrity | Aldo Zilli |
Actor / Celebrity | Atul Kochhar |
Actor / Celebrity | Pierre Koffman |
Actor / Celebrity | Nigel Haworth |