Title | The Charlie Hebdo Box |
Agency | Fuel |
Campaign | The Charlie Hebdo Box |
Advertiser | Sonae |
Brand | Publico |
Date of First Broadcast/Publication | 2015 |
Business Sector | Newspapers, Magazines, Books |
Story | The terrorist attack on French satirical newspaper Charlie Hebdo in January 2015 was also an attack on freedom of expression. A year later, Portuguese newspaper Público sent this direct mailing to journalists around the world: a suggestion that they fight back with words and pictures, using their pens as weapons in the fight for free speech. |
Media Type | Direct Marketing |
Length | |
Copywriter | Marcelo Lourenço |
Art Director | PEDRO BEXIGA |
Creative Director | Marcelo Lourenço |
Creative Director | PEDRO BEXIGA |
Agency Producer | Pedro Silva |
Graphic Designer | Luis Sampaio |
Production Company | SHOW-OFF |
Director | Luciano Ottani |
Director of Photography (DOP) | Ivo Cordeiro |
Producer Assistant | Luis Gama |
Sound | Quintino Bastos |
Account Manager | Duarte Simoes |
Account Manager | Vania Araujo |