Title | Audi Hummingbird |
Agency | BBH |
Campaign | Audi Hummingbird |
Advertiser | Audi |
Brand | Audi |
Date of First Broadcast/Publication | 2011 / 10 |
Product | A6 Avant |
Business Sector | Cars |
Story | <!--[if gte mso 9]><xml> Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 </xml><![endif]--><!--[if gte mso 9]><xml> </xml><![endif]--><!--[if gte mso 10]> <style> /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} </style> The film features a beautiful, agile hummingbird like no other. Flying nimbly through a surreal landscape populated with trees, flowers and fauna made from petrol pumps, road signs and traffic cones, the metal-framed bird boasts design elements that echo the A6 Avant – right down to its breast, which replicates the distinctive Audi grille. The Audi hummingbird is a perfect metaphor for the A6 Avant’s new ultra-lightweight construction, which offers drivers a more agile and efficient performance. |
Media Type | Television |
Market | United Kingdom |
Soundtrack | Open Road, Open Sky |
Production Company | Knucklehead |
Editing Company | Whitehouse Post |
Sound | Factory Studios |
Producer | Ruben Mercadal |
Creative Director | Kevin Stark |
Creative Director | Nick Kidney |
Creative Team | Adi Birkinshaw |
Creative Team | Paul Yull |
Advertising Manager | Dominic Chambers |
Team Manager | Polly Knowles |
Director | Daniel Barber |
Production Company Producer | Matthew Brown |
Director of Photography (DOP) | Stephen Blackman |
Post Production | The Mill London |
Animation | The Mill London |
Editor | Adam Marshall |
Music | John Charles Thomas |