Renata Wirthmann
Account Director at AlmapBBDO
São Paulo, Brazil
TitleTeam
Title (original language)Equipe
Agency
Campaign Team
Advertiser PepsiCo Inc.
Brand H2OH!
Date of First Broadcast/Publication 2006 / 9
Business Sector Mineral, Sparkling & Bottled Waters
Story The film begins with the image of an H2OH! bottle next to an aquarium. The focus passes to the fish admiring the beverage and wanting to pour its content into the aquarium, so that they don’t have to continue with their tasteless water. Then, the boss-fish thinks up a plan to reach their objective, dividing the fish into 2 teams. The fish, of course, want to know how the groups will be divided, and very naturally, the boss tells the wide-eyed fish that they all will be part of the first team and only he will be in the second team, supposedly only to monitor the work of all the others.
Story (original language) O filme começa com a imagem da garrafa de H2OH! ao lado de um aquário. O foco passa para os peixinhos admirando a bebida e desejando derramar seu conteúdo no aquário para não terem que continuar com sua água sem gosto. O peixe-chefe, então, arma um plano para atingir o objetivo, dividindo os peixes em duas equipes. Os peixes, lógico, querem saber quem fará parte dos grupos e, diante de seus olhares espantados, o chefe diz com a maior naturalidade que todos farão parte da primeira equipe e apenas ele da segunda, supostamente para apenas monitorar o trabalho de todos os outros.
Media Type Television
Length
Creative Director
Editor
Art Director
Account Director
Account Executive
Production Company
Sound Design Company
Post Production

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