| Title | Happy Inside |
| Agency | Mother London |
| Campaign | The Wonderful Everyday |
| Advertiser | IKEA |
| Brand | Ikea |
| Date of First Broadcast/Publication | 2010 / 9 |
| Business Sector | Department Stores, Supermarkets |
| Tagline | Home. It's how it makes you feel. Happy Inside |
| Problem | With the launch of its 2011 catalogue, IKEA was in search of a positioning in the UK that encapsulates the true essence of its brand. |
| Media Type | Television |
| Market | United Kingdom |
| Editor | Trim Editing |
| Post Production | Absolute Post |
| Director | Adam Berg |
| Production Company | Stink Films |
| Producer | Ben Croker |
| Editor | Paul Hardcastle |
| Director of Photography (DOP) | Richard Stewart |
| Audio Post Production | Factor3 |
| Sound Design Company | Anthony Moore |
| Producer | Blake Powell |
| Agency Producer | Juliet Pearson |
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