Title | 1200 |
Agency | Arnold |
Campaign | Truth |
Advertiser | American Legacy Foundation |
Brand | truth |
Posted | July 2004 |
Business Sector | Anti-Drug/Alcohol/Tobacco Message |
Story | A crowd of 1200 people protesting against the tobacco company (the same amount that tobacco products kill a day), gather outside of the tobacco company and pretend to all drop dead on the street. A man holds a sign reading "Tobacco kills 1200 people a day, ever think about taking a day off?" |
Media Type | Television |
Length | |
Recording Studio | Human |
Group Creative Director | Pete Favat |
Group Creative Director | Alex Bogusky |
Creative Director | Tom Adams |
Creative Director | Roger Baldacci |
Agency Producer | Amy Favat |
Group Creative Director | Ron Lawner |
Account Manager | Paul Nelson |
Producer | Bonnie Goldfarb |
Director | Baker Smith |
Editor | Tom Scherma |
Production Company | Harvest |
Animation | Adam Kimmell |
Copywriter | Roger Baldacci |
Art Director | Rob Baird |