Title | Pleats Please |
Agency | BBDO Beau |
Campaign | PLEATS PLEASE Launch |
Advertiser | Issey Miyake Inc. |
Brand | Issey Miyake |
Date of First Broadcast/Publication | 2012 / 8 |
Business Sector | Perfumes |
Philosophy | Du mouvement nait l'émotion, une émotion communicative |
Problem | Comment traduire auprès du public l'expression d'une féminité joyeuse et ludique à l'image de sa ligne de couture et ainsi ouvrir l’univers d’Issey Miyake au plus grand nombre ? |
Media Type | Television |
Director | Nick Knight |
Agency Producer | Alexandra Marik |
Creative Director | Fabien Mouillard |
Account Manager | Roxane Roullier |
Account Manager | Marie-Pierre Benitah |
Account Manager | Bertille Toledano |
Advertising Manager | Cédric Frejebise |
Advertising Manager | Agnès Satin |
Advertising Manager | Denis Quimbrot |
Advertising Manager | Nathalie Helloin-Kamel |