Title | Blue Light Brigade |
Agency | MetropolitanRepublic |
Campaign | Blue Light Brigade |
Advertiser | Nando's |
Brand | Nando's |
Date of First Broadcast/Publication | 2014 / 8 |
Business Sector | Restaurants & Fast Food |
Tagline | Just another day |
Story | The commercial tells the story of four grand ministerial cavalcades racing along city roads to an unlikely meeting at a single intersection. A fiery dispute ensues as their entourages argue about who is more important and who should have the right of way, until the tension is diffused in a humorous and quintessentially South African way. |
Philosophy | Using hyperbole, the advertisement takes a compelling and truthful look at a contemporary South African debate. In true Nando’s style, it makes viewers laugh out loud while reminding them of their reality and firing up public discussion. |
Media Type | Television & Cinema |
Length | |
Executive Creative Director | Gareth Lessing |
Creative Director | Tim Beckerling |
Creative Director | Sean Harrison |