| Title | Kool-Aid Liquid |
| Agency | Saatchi & Saatchi NY |
| Campaign | Smile. It's Kool-Aid. |
| Advertiser | Kraft Foods, Inc. |
| Brand | Kool-Aid |
| Posted | April 2013 |
| Business Sector | Fruit Juices & Drinks |
| Tagline | Smile. It's Kool-Aid. |
| Media Type | Television |
| Length | |
| Market | United States |
| Production Company | Anonymous Content |
| Post Production | Mass Market |
| Audio Post Production | Sound Lounge |
| Chief Creative Officer | Con Williamson |
| Art Director | Alex Lea |
| Art Director | Craig Duffney |
| Copywriter | Justin Ebert |
| Copywriter | Allon Tatarka |
| Executive Producer | Sheldon J. Levy |
| Music | Ryan Fitch |
| Executive Producer | Eric Stern |
| Producer | Bettina Schneider |
| Director | Brian Billow |
| Director of Photography (DOP) | Eigil Bryld |
| Editing Company | Cut and Run NY |
| Telecine | Nice Shoes |