Simon Welch
Creative Director at Atomic London
London, United Kingdom
TitleWhistle
Agency
Campaign Whistle - Heinz
Advertiser H.J. Heinz
Brand Heinz
Date of First Broadcast/Publication 2010 / 10
Business Sector Food
Story . The ad features people of all ages in a diverse range of settings about to take their first spoonful of steaming Heinz Soup. Before taking that first delicious mouthful, they each pause and blow to cool the soup down and a whistling tune is heard, to coincide with the blowing of the soup. The same tune is continued from person to person, bringing to life the feelings of satisfaction and comfort from a bowl of tasty and nutritious Heinz Soup.
Media Type Television & Cinema
Production Company
Audio Post Production
Copywriter
Art Director
Account Planner
TV Producer
Media Planner
Media Rep.
Director
Audio Post Production Wave Studio
Post Production

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