| Title | In the Park |
| Agency | McCann Worldgroup Italy |
| Campaign | In the Park |
| Advertiser | S. Giorgio-Malice Brava |
| Brand | S. Giorgio-Malice Brava |
| Date of First Broadcast/Publication | 1999 / 1 |
| Product | Washing Machine |
| Business Sector | Washing Machines, Refrigerators & Other Large Apppliances |
| Tagline | The washing machine for the blind or visually impaired. |
| Story | A blind man takes his dog to the park. The Labrador runs around in the mud and gets dirty. He then jumps all over his owner soiling his clothes. The blind man returns home and washes his clothes. His Malice Brava washing machine is made for the blind or the visually impaired. For him "The day I was able to do my own washing was one of the happiest of my life." |
| Media Type | Television |
| Length | |
| Market | Italy |
| Creative Director | Dario Neglia |
| Copywriter | Stefano Campora |
| Art Director | Dario Neglia |
| Agency Producer | Cecilia Del Favero |
| Director | Fabrizio Mari |
| Production Company | Mercurio Cinematografica |
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