Title | Happy Together |
Agency | Wieden + Kennedy |
Campaign | Back to College '08 - Target |
Advertiser | Target Corporation |
Brand | Target |
Posted | July 2008 |
Business Sector | Department Stores, Supermarkets |
Tagline | Expect More. Pay Less. |
Story | Two girls meet for the first time as they are moving into their college dorm room. They shake hands, awkward at first, and as they begin to decorate their room together, their movements synch into a fun, upbeat dance. They finish their room, now fast friends and ready to live happily together. |
Media Type | Television |
Length | |
Market | United States |
Soundtrack | Calabria |
Production Company | The Directors Bureau |
Post Production | Joint Editorial House |
Creative Director | Danielle Flagg |
Creative Director | Tyler Whisnand |
Copywriter | Val Klump |
Art Director | Patty Fogarty |
Account Director | Rachel Parker |
Account Executive | Megan Nugent |
Agency Producer | Jennifer Fiske |
Executive Creative Director | Jelly Helm |
Executive Creative Director | Steve Luker |
Executive Agency Producer | Ben Grylewicz |
Director | Mike Maguire |
Audio Post Production | Lime Studios |
Music | ENUR |