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Suhana Gordhan started her advertising career at Ogilvy, Johannesburg in 2001. It was here that she learnt a few things about 360-degree brand stewardship, copywriting and foosball. She had a brief sojourn from advertising in which she became a professional dancer. (Thankfully, no poles or laps were involved).
In 2005, Gordhan returned to advertising with the King James Group. In 2007, she joined Black River FC. It is here that she was made Creative Director.
What Gordhan loves most about advertising is seeing the growth of an idea from birth to maturity. She is deeply proud when she can parent an idea well enough so that nobody molests it, breaks its spirit or corrupts it along the way.
She has had the privilege of working on some of South Africa’s much-loved brands like M-Net, DSTV, Audi, Nestle, The Sports Trust and Castle Lager. At Black River FC, her portfolio of brands includes Nando’s, 1st for Women Insurance, Virgin Mobile, Virgin Insurance and The South African Breweries. Some of the awards she’s won include 1 bronze Loerie, 2 Liver Loeries, 2 Gold Loeries, a London International Finalist, a Vuka award, 2 Cannes finalists, Creative Circle Ad of the Year, a One Show Merit Award and a Bronze Cannes Media Lion.
Black River FC opened its doors in 2005 in Johannesburg, with a dream to create work that is worth remarking about. The determination to help clients meet their business objectives by finding surprising creative solutions has helped this agency collect case studies any creative agency would be proud of.
By staying true to this vision, Black River FC has also managed to gain the trust of clients such as 1st for Women Insurance, Nando’s, MINI, Virgin Money and BBC to name a few.