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The agency was founded in 2014 by Olivier Altmann (former Worldwide Chief Creative Officer of Publicis) and Edouard Pacreau (former Worldwide Account Director and General Manager of Publicis).
« They have both acquired considerable experience and developed expertise in management and integration of international brands during their careers. With over 50 years of experience between them and at a time when the digital revolution is blurring the boundaries between disciplines, they want to offer advertisers a new "media-neutral" agency model. » Shots Magazine