Title | Jamming Prime Time TV Shows |
Agency | Duval Guillaume |
Campaign | Surf as fast as if you where at home |
Advertiser | Base |
Brand | Base 4G |
Date of First Broadcast/Publication | 2014 / 2 |
Business Sector | Personal Wireless Communication |
Story | During the last week of February Belgian TV shows suddenly jammed and a loading icon appeared, but there was no technical malfunction. It was a message from telecom operator BASE. A couple of seconds later it all became clear when the following appeared on screen: "You're not used to waiting at home. So why wait when you're on the move? With BASE 4G, you can surf everywhere as fast as at home. |
Media Type | Television |
Length | |
Advertising Manager | Nico Vandecaveye |
Advertising Manager | Olivier de Raeymaeker |
Advertising Manager | Willem Sleurs |
Advertising Manager | Isabelle Bacro |
Advertising Manager | Jonathan Mazza |
Executive Creative Director | Katrien Bottez |
Executive Creative Director | Geoffrey Hantson |
Creative Team | Niels Sienaert |
Creative Team | Tim Schoenmaeckers |
Strategy Director | Piet Wulleman |
Account Director | Elke Janssens |
Account Manager | Jochen Van Lysebettens |
Production Company | Caviar |
Director | Bart Callaerts |
Sound | Sonicville |
Agency Producer | Marc Van Buggenhout |
Agency Producer | Tuyen Pham Xuan |
Media (Agency side) | Carat |
Media (Agency side) | Sabrina Van Cutsem |
Media (Agency side) | Hans Vercammen |