| Title | Iggy Pop |
| Agency | Publicis Conseil |
| Campaign | Iggy Pop |
| Advertiser | SFR |
| Brand | SFR 3G |
| Posted | February 2006 |
| Business Sector | Personal Wireless Communication |
| Tagline | Let's talk mobile |
| Tagline (original language) | Parlons Mobile |
| Story | The film starts when the rock icon is woken in the middle of the night by a phone call, he wakes up and starts singing one of the Stooges famous tracks "I wanna be your dog". Ever faithful to his legendry stage playing, he jumps and winds the telephone wire in his hotel suite. We realize that at the same momen, far from that scene, are our two heroes from the SFR story and one of them is downloading music tracks to his mobile. When his best friend suddenly interrupts him. The scene returns to the hotel suite where Iggy Pop had instantly stopped his performance, putting down the phone and heading back to bed with a vexed look on his face. The voiceover at the end concludes with the lines, "The world's biggest stars at your fingertipes, download over 500000 tracks" |
| Story (original language) | Le film débute alors qu'au milieu de la nuit, l'icône du rock est réveillée par un coup de téléphone. Iggy Pop se réveille et commence a chanté l'un de ses succès "I wanna be your dog". Toujours confiant dans son légendraire jeu de scène, il saute et fait voler le film du téléphone a travers la chambre de l'hôtel. Nous réalisons qu'au même instant, loin de cette scène, l'un de nos deux héros SFR est en train de télécharger la musique sur son mobile. Son meilleur ami l'interrompt. Nous revenons à l'hôtel ou Iggy Pop a instantanément arrêté de chanter, raccroché le téléphone et est retourné au lit avec un air vexé. |
| Philosophy | SFR shows how easy it is to download music immediately with the Vodafone Live! portal, found in 3G mobiles |
| Philosophy (original language) | SFR montre comme il est facile de télécharger de la musique, immédiatement, avec le portail Vodafone Live!, sur les mobiles 3G |
| Media Type | Television & Cinema |
| Length | |
| Market | France |
| Actor / Celebrity | Iggy Pop |
| Advertising Manager | Patricia Levy |
| Advertising Manager | Frédérique Texier |
| Advertising Manager | Agathe Mouly |
| Executive Creative Director | Olivier Altmann |
| Copywriter | Guilhem Arnal |
| Art Director | Robin de Lestrade |
| Managing Director | Vincent Leorat |
| Account Director | Jocelyn Jarnier |
| Account Manager | Charlotte Clerc |
| Director | Sven Super |
More Work
SEE ALLObjectif mer : l'océan filmé 4
- BRAND:
- Musée national de la Marine
- AGENCY:
- DDB Paris
Objectif mer : l'océan filmé 3
- BRAND:
- Musée national de la Marine
- AGENCY:
- DDB Paris
Objectif mer : l'océan filmé 2
- BRAND:
- Musée national de la Marine
- AGENCY:
- DDB Paris
Objectif Mer
- BRAND:
- Musée national de la Marine
- AGENCY:
- DDB Paris
The beautiful fail 8 - Lap 677
- BRAND:
- HONDA Moto France
- AGENCY:
- DDB Paris
The beautiful fail 7 - Lap 632
- BRAND:
- HONDA Moto France
- AGENCY:
- DDB Paris
The beautiful fail 6 - Lap 195
- BRAND:
- HONDA Moto France
- AGENCY:
- DDB Paris
Mireille
- BRAND:
- PMU Quinté +
- AGENCY:
- DDB Paris
Alex
- BRAND:
- PMU Quinté +
- AGENCY:
- DDB Paris