Outsider, London Update

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  • London W1W 7TS
  • United Kingdom
  • Phone: (+44) 207 636 6666

HSBC - "The Journey" - JWT London

  • The Journey
  • HSBC
  • HSBC
  • JWT London
  • United Kingdom
  • The Journey
Product NameThe British & Irish Lions Sponsorship
Product CategorySports Teams, Sports Events
MarketUnited Kingdom, Hong Kong, Australia
LanguageEnglish
Date of First Broadcast/PublicationMay 10, 2013
Media TypeTelevision
Length91 Seconds
Media Agency Mindshare Worldwide
Production Company Outsider
Editor Final Cut
Sound 750 mph
Director Dom & Nic
Post Production The Moving Picture Company
Executive Creative Director Axel Chaldecott
Creative Director Iain Weatherby
Creative Director Daniel Hennessy
Production Company Producer John Madsen
Account Director Tanya Hamilton-Smith
Agency Producer Doug Wade
Account Manager Rollo Gwyn-Jones
Media Planner Sam Selleck
Media Planner Steph Palma
Editor Struan Clay
Sound Sam Ashwell
Sound Ben Gulvin
Sound Andy Humphreys
Actor / Celebrity Brian O'Driscoll
Actor / Celebrity Jason Robinson
Actor / Celebrity Willie John McBride
Actor / Celebrity Gavin Hastings
Actor / Celebrity JPR Williams

Concept

Strengthen HSBC’s relationship with its audience and enhance the experience of the Lions’s tour for them