Tate USA Santa Monica, United States Digital Production

Tate USA Creative Work

Production Company
Campaign Driver's Ed
Advertiser New Mexico Traffic Safety Bureau
Brand Traffic Safety Bureau
Product Traffic Safety
Business Sector Road Safety
Tagline You didn't learn to drive this way, so why drive this way. If you don't stop driving dangerously, we'll stop you.
Story Using humor to highlight unsafe driving, a driving instructor gives a teenage student an unlikely version of the rules of the road. Tailgating, passing a semi, not using the turn signal and a demonstration of how to sound angrier when yelling at motorists are some of the rules.
Media Type Television
Market United States
Production Company Sterling Productions
Executive Creative Director
Creative Director
Art Director
Executive Producer
Executive Producer

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