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Tate USA

Tate USA

Santa Monica, United States

Digital Production

Production Company
Campaign Driver's Ed
Advertiser New Mexico Traffic Safety Bureau
Brand Traffic Safety Bureau
Product Traffic Safety
Business Sector Road Safety
Tagline You didn't learn to drive this way, so why drive this way. If you don't stop driving dangerously, we'll stop you.
Story Using humor to highlight unsafe driving, a driving instructor gives a teenage student an unlikely version of the rules of the road. Looking good to drive good, putting mascara on while turning the radio station and reading behind the wheel are some of the rules.
Media Type Television
Market United States
Production Company Sterling Productions
Executive Creative Director
Creative Director
Art Director
Executive Producer
Executive Producer

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