Tate USA Santa Monica, United States Digital Production

Tate USA Creative Work

Title "Michael Clarke Duncan"
Agency Carmichael Lynch
Production Company Tate USA
Campaign Recognize a Stroke
Advertiser Ad Council
Brand American Stroke Association
Date of First Broadcast/Publication 5/2003
Product Stroke Awareness
Business Sector Disease Awareness, Support Groups & Associations
Story Michael Clarke Duncan graphically describes what he will "do" to the viewer in a very disarming and brutal fashion. What we soon learn is that he is revealing the truth about something else, something that is equally disturbing…a stroke.
Tagline Learn to recognize a stroke and act quickly… time lost is brain lost.
Media Type Television
Length30 seconds
Market United States
Executive Creative Director Mr. Jim Nelson
Director Mr. James Woods
Director of Photography Mr. Newton Thomas Sigel
Executive Producer Ms. Susan Kirson
Executive Producer Mr. David Tate
Agency Producer Ms. Lisa Norman
Actor / Celebrity Mr. Michael Duncan

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