Pencils All Around at D&AD

On Thursday 21 May, the D&AD Awards handed out TONS of pencils to Final Cut work. We’re chuffed about them all, but it’s two that gave us the biggest smile…a wood pencil for editing for Rick Russell’s Guinness ‘Sapeurs’ and a wood pencil for editing for Joe Guest’s ‘Lurpak’.

The ceremony was filled with bubbles, a three-course dinner, and plenty of new pencils for London’s best creative work. Congratulations to everyone who worked to make these award-winning ads.

Guinness ‘Sapeurs’ – edit by Rick Russell
Editing: Wood
Direction: Yellow
Cinematography: Graphite
Use of Music: Wood
Production Design: Wood
Casting: Wood

Lurpak ‘Adventure Awaits’ – edit by Joe Guest
Editing: Wood
TV Commercial: Graphite
Cinema Commercial: Graphite
Direction: Yellow
Cinematography: Graphite
Sound Design: Wood

John Lewis ‘Monty’s Christmas’ – edit by Joe Guest
TV Commercial: Wood
Direction: Graphite
Animation: Wood
Special Effects: Wood
Intergrated: Wood

Axe ‘Soulmates’ – edit by Rick Russell
TV Commercial: Wood

Think! Don’t Drink ‘Celebrate’ – edit by James Rosen
Use of Music: Graphite

3 Mobile ‘Sing It Kitty’ – edit by Rick Russell
Use of Music: Wood

Guinness ‘Made of Black’ – edit by Amanda James
Cinematography: Wood
Use of Music: Wood
Production Design: Wood

Ikea ‘Joy of Storage’ – edit by Joe Guest
Cinematography: Wood
Special Effects: Wood

Lycra ‘Lycra Moves You’ – edit by David Webb
Special Effects: Wood

Last Night In Paris ‘Pure’ – edit by Ryan Beck
Direction: Wood

Guiness Sapeurs Documentary – edit by Russ Clapham
Branded Film: Wood