TitleWhere it tingles
Agency
Campaign Design a condom for Toronto
Advertiser Toronto Public Health
Brand Toronto Public Health
PostedNovember 2016
Business Sector Disease Awareness, Support Groups & Associations
Tagline Your art will do our city right where it tingles.
Story Toronto’s condom usage has actually decreased in the Tinder age. To get people interested in condoms, we held a design contest to create the official condom of Toronto. The campaign idea was based on one question: What happens when you actually win a condom design contest? What’s it like to be recognized for this very strange achievement? How would you deal with being “condom famous?” 
Media Type Print
More Information condomTO.org
Production Company
Editorial
Executive Creative Director
Art Director
Copywriter
Group Account Director
Agency Producer
Project Manager
Director
Director of Photography (DOP)
Executive Producer
Producer
Editor
Executive Producer
Producer

Other Ads From This Campaign