Title | Ice Lounge |
Agency | Mother London |
Campaign | Ice Lounge |
Advertiser | InBev |
Brand | Stella artois |
Date of First Broadcast/Publication | 2010 / 11 |
Business Sector | Beers, Ciders, Lagers |
Tagline | The beer originally crafted for Christmas |
Story | In the commercial, a 1960s continental European setting is the backdrop for an elaborate ice sculpture competition, with competitors vying to impress the panel of discerning judges. It is a playful take on the care and dedication that go into ‘crafting’ the winning ice sculpture, and relates back to the care and dedication that go into crafting Stella Artois - the beer originally crafted for Christmas. |
Media Type | Television |
Editing Company | Bikini Editorial |
Post Production | MPC LA |
Telecine | MPC LA |
Sound Design Company | Sound Lounge |
Production Company | Park Pictures |
Director | 300ML |
Editor | Lawrence Young |
Telecine | Mark Gethin |
Music | Human |
Sound Design Company | Audio Engine |