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  • United Kingdom
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Fairtrade Foundation - "Finding Hannah - The Journey" - FCB Inferno

  • Finding Hannah - The Journey
  • Fairtrade Foundation
  • Fairtrade Foundation
  • FCB Inferno
  • United Kingdom
  • Finding Hannah
Product CategoryCharities, Foundations, Volunteers
More Informationhttp://www.thepowerofyou.org.uk
LanguageEnglish
Date of First Broadcast/PublicationOctober 1, 2013
Media TypeTelevision
Length133 Seconds
Production Company Bigballs Films
Audio Post Production Nick Davis Sound
Creative Director Al Young
Creative Director Tim Palmer
Art Director Jack Walker
Copywriter Ali Dickinson
Director Gendle
Account Director Charlie McDevitt
Account Planner Jani Cortesini
Agency Producer Dave Clark
Actor / Celebrity Tony Law
Advertising Manager Cheryl McGechie

Concept

Over the two week campaign, stand-up comedian Tony Law will be the front of a mini-series where he travels with Fairtrade novice, Hannah, on a ‘bean-to-cup’ adventure, from a Co-operative in Clapham to a Fairtrade coffee co-operative on the Southern Hemisphere. Along the journey, short environmental, economic and social lessons on the impact of Fairtrade for coffee farmers will be provided as viewers unlock clues to reveal the country that Tony and Hannah are visiting, with the possibility of winning a trip there themselves if they guess correctly