Art & Graft and HSE

The campaign features real people telling their own stories, what they went through and how they overcame their personal difficulties with the help of the “little things” in life. Art & Graft have successfully translated these poignant stories into beautifully animated films. Using simple character design to illustrate the humanity of the individuals involved, we see these characters evolve from their initial unhappiness to the ability to see the world around them and their place in that world more clearly.