When it comes to building brands and driving change, effective communication is a prerequisite. Unsurprisingly then, communications are often the first port of call when it comes to the unique challen..

There is a popular misconception in our business, which holds that the average client/agency relationship only lasts between three to four years.  We have read it in the trades, on websites, he..

Thanks to our consulting activity, we are embracing the deep changes advertisers face in their marketing activity. Those profound changes have consequences on the advertisers’ organisations but..

A couple weeks back I put together a rant and rave about digital production companies undercutting themselves (see: “We’ve created a monster – on a tight budget”). The gist of ..