| Title | J'Adore |
| Title (original language) | J'Adore |
| Agency |
AIR Paris
|
| Campaign |
J'Adore
|
| Advertiser |
Christian Dior S.A.
|
| Brand |
J'Adore
|
| Posted | April 2001 |
| Product |
Perfumes
|
| Product (original language) | Parfums
|
| Business Sector | Perfumes
|
| Story | A woman plunges voluptuously into a gold bath. A bottle-amphora, wearing Dior fliesout from the precious metal. We can't resist. |
| Story (original language) | Une femme plonge avec volupté dans un bain d'or. Un flacon-amphore tout habillé Dior jaillit du métal précieux. Impossible d'y résister
|
| Philosophy | Express feminity to its paroxysm |
| Philosophy (original language) | Exprimer la féminité à son paroxysme. |
| Problem | The launch of the new feminine perfume Dior in a contemporary context that intensifies feminity under all its forms, and delivers woman a real liberating message. |
| Problem (original language) | Le lancement d'un nouveau parfum féminin Dior dans un contexte contemporain qui exalte la féminité sous toutes ses facettes, même le plus secrètes et délivre à la femme un véritable message libératoire. |
| Media Type |
Television
|
| Creative Director |
Tho Van Tran
|
| Director |
Jean-Baptiste Mondino
|
| Actor / Celebrity |
Carmen Kass
|
| Music |
Barry White
|
| Production Company |
Bandits
|