Title | Prescott |
Agency | Dare |
Campaign | Prescott |
Advertiser | moneysupermarket.com |
Brand | Moneysupermarket.com |
Date of First Broadcast/Publication | 2011 / 1 |
Business Sector | Online Retail, E-store |
Story | It’s 10 years since Prescott hit the headlines for throwing a punch during the general election campaign. But this time he’s not taking on an egg-throwing farmer, but moneysupermarket.com campaign frontman, Omid Djalili.In a tongue-in-cheek take on the former Deputy Prime Minister’s famous incident, Djalili interrupts the furious Prescott who is taking out his frustration over his car insurance renewal on a punchbag to the strains of ‘Eye of the Tiger’.Djalili points out to the worked-up Prescott that it can be an expensive business insuring two old cars when you’re no longer running the country and suggests he heads online to moneysupermarket.com in order to save a fortune on his car insurance. |
Media Type | Television |
Production Company | Ridley Scott Creative Group |
Post Production | MPC LDN |
Art Director | David Dearlove |
Copywriter | Richard Nott |
Ad Director | David Lodge |
Actor / Celebrity | John Prescott |