| Title | Bike Ride |
| Agency | CDP |
| Campaign | Bike Ride |
| Advertiser | British Bakeries |
| Brand | Hovis |
| Posted | September 2003 |
| Product | Bread |
| Business Sector | Biscuits, Bread, Crispbread |
| Media Type | Television |
| Length | |
| Market | United Kingdom |
| Director | Tony Scott |
| Creative Director | David Brown |
| Creative Director | Ronnie Turner |
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