Title | Female |
Agency | Hill Holliday |
Campaign | The Medicine Abuse Project |
Advertiser | Partnership for a Drug-Free America |
Brand | Partnership for a Drug-Free America |
Date of First Broadcast/Publication | 2014 / 9 |
Business Sector | Anti-Drug/Alcohol/Tobacco Message |
Tagline | Are you the only one taking your medication? |
Story | Thirty thousand custom-printed bags were distributed to pharmacies, reminding customers to keep their medicines safe from the eager hands and mouths of others. |
Media Type | |
Creative Director | Tim Cawley |
Copywriter | Tim Cawley |
Creative Director | Kevin Daley |
Art Director | Kevin Daley |
Photographer | Thomas Peri |