Don Schneider
Executive Creative Director at BBDO New York
New York, United States
TitleTraffic
Agency
Campaign War Prints - IAVA
Advertiser Ad Council
Brand Iraq and Afghanistan Veterans of America (IAVA)
PostedJanuary 2009
Business Sector Institutional/Public Interest/Non-Profit Org.
Tagline We know where you're coming from.
Story The mental health consequences of combat threaten to overwhelm a new generation of veterans. Because they make up less than 1% of the population, the obstacles to seeking help are magnified by a great sense of isolation. The PSAs drive traffic to an exclusive online community, where veterans can find support and strength in one another.
Media Type Print
EVP, Global Agency Leader
Strategic Planner
Account Manager
Creative Director
Art Director
Creative Director
Copywriter
Executive Agency Producer
Executive Creative Director

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