| Title | Generations |
| Agency | Merkley+Partners |
| Campaign | Reputation - SBC Communications |
| Advertiser | SBC Communications |
| Brand | SBC |
| Posted | June 2002 |
| Business Sector | Telecommunications Services |
| Tagline | Ordinary people. extraordinary job. |
| Story | This spot celebrates SBC's people. From the men & women in the office to the men & women in the field. Whether theyre wearing a shirt and tie, or a tool belt and a hard hat, youll feel the same work ethic. |
| Media Type | Television |
| Length | |
| Market | United States |
| Art Director | Steve Ohman |
| Copywriter | Harold Karp |
| Agency Producer | Rachel Novak |
| Director | Bruce Dowad |
| Production Company Producer | Jessica Cooper Carlson |
| Production Company | Bruce Dowad Associates, Inc. |
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