Title | Whassup Wasabi |
Agency | Downtown Partners |
Campaign | Whassup - Budweiser |
Advertiser | Anheuser-Busch |
Brand | Budweiser |
Posted | June 2000 |
Product | Beer |
Business Sector | Beers, Ciders, Lagers |
Tagline | True. |
Story | Struck by the similarity in pronunciation between Whassup! and Wasabi, a guy starts chanting "Wasabi!" while dining in a Japanese restaurant with his long-suffering girlfriend. |
Media Type | Television |
Length | |
Market | United States |
Creative Director | Don Pogany |
Creative Director | Bob Scarpelli |
Copywriter | Vinny Warren |
Art Director | Chuck Taylor |
Art Director | Justin Reardon |
Agency Producer | Kent Kwiatt |
Director | Charles Stone III |
Editor | Livio Sanchez |
Production Company | C&C-Storm Films |
Executive Creative Director | Don Pogany |
Copywriter | Charles Stone III |
Editing Company | Lookinglass |
Account Director | Marty Kohr |
Strategic Planner | Jim Crimmons |