Title | Bet on Black |
Agency | AMV BBDO |
Campaign | Bet on Black |
Advertiser | Diageo |
Brand | Guinness |
Date of First Broadcast/Publication | 2000 / 1 |
Business Sector | Beers, Ciders, Lagers |
Tagline | Good things come to those who wait. |
Story | It's a race meeting in Cuba. Pow! goes the starting pistols, but the "runners" (snails) don't move. Crowd tension. Suddenly snails move! We see a snail in an almost empty Guinness glass. |
Media Type | Television |
Length | |
Production Company | Gorgeous Enterprises |
Recording Studio | Wave Studios |
Music | Wave Studios |
Creative Director | Peter Souter |
Copywriter | Tom Carty |
Art Director | Walter Campbell |
Agency Producer | Yvonne Chalkley |
Director | Frank Budgen |
Music | Antar Daly |
Sound Design Company | Johnny Burns |
Account Executive | Clive Tanqueray |
Producer | Yvonne Chalkley |
Production Company | Headquarters |
Production Company | Headquarters / Bicoastal |
Editor | Paul Watts |