Title | Tourists Campaign |
Agency | F/Nazca Saatchi & Saatchi Publicidade Ltda. |
Campaign | Tourists |
Advertiser | Pinacoteca do Estado de Sao Paulo |
Brand | Pinacoteca do Estado de Sao Paulo |
Date of First Broadcast/Publication | 2015 |
Business Sector | Museums & Monuments |
Philosophy | During the World Cup, millions of tourists were expected to visit São Paulo, and the Pinacoteca wanted to take advantage of the moment to promote its collection to the tourists. |
Media Type | Case Study |
Account Director | Marcello Penna |
Account Executive | Florencia Lear |
Media Planner | Fábio Freitas |
Media Planner | Maurício Almeida |
Media Planner | Luana Gallizzi |
Media Planner | Mateus Echeto |
Executive Creative Director | Fábio Fernandes |
Executive Creative Director | Eduardo Lima |
Creative Director | Rodrigo Castellari |
Copywriter | Eduardo Lima |
Art Director | Bruno Oppido |