| Title | Misheard Lyrics |
| Agency | BBDO Canada |
| Campaign | Misheard Lyrics |
| Advertiser | Chapters Online |
| Brand | Chapters.ca |
| Posted | October 2000 |
| Business Sector | Internet Sites (Excluding ISPs) / Apps. |
| Media Type | |
| Executive Creative Director | Michael McLaughlin |
| Executive Creative Director | Jack Neary |
| Creative Director | Craig Cooper |
| Creative Director | Briony Wilson |
| Art Director | Briony Wilson |
| Art Director | Craig Cooper |
| Typographer | Aileen Seko |
| Typographer | Pon Lau |
| Photographer | Rick McKechnie |
| Production Manager | Kay Izzard |
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