Title | State vs. Tomanelli |
Agency | Wieden + Kennedy |
Campaign | Traffic Problems - Alta Vista |
Advertiser | AltaVista |
Brand | Alta Vista |
Posted | June 2000 |
Product | Search Engine |
Business Sector | Search Engines |
Tagline | Smart is beautiful. |
Story | A woman expecting to get out of a speeding ticket by questioning a policeman on the validity of radar gun tests is outsmarted by the same policeman who is very well informed on the matter. |
Media Type | Television |
Length | |
Market | United States |
Creative Director | Bob Moore |
Creative Director | Rob Palmer |
Copywriter | Jim Riswold |
Art Director | Tim Hanrahan |
Agency Producer | Henry Lu |
Director | Joe Pytka |
Production Company | PYTKA |