| Title | Rock Star |
| Agency | Modernista! |
| Campaign | Rock Star |
| Advertiser | General Motors Corp. |
| Brand | Hummer |
| Posted | July 2005 |
| Product | H3 |
| Business Sector | Four Wheel Drive, SUV(Sports Utility Vehicle) |
| Story | This spot features gritty, black and white footage of the new midsize H3 in a variety of extreme off-road situations. Specifically, there are shots from Moab, Virginia City NV and Skipper's Canyon outside of Queenstown, New Zealand. Simply put, this spot is meant to aggressively affirm the H3's authenticity and off-road capability vs. the rest of the crowded...and generally uninspiring...midsize segment. Like all HUMMERs, the H3 is truly "Like Nothing Else" it competes with. |
| Media Type | Television & Cinema |
| Length | |
| Market | United States |
| Executive Creative Director | Lance Jensen |
| Executive Creative Director | Gary Koepke |
| Copywriter | Shane Hutton |
| Copywriter | Chris Hill |
| Art Director | Will Uronis |
| Agency Producer | Charles Wolford |
| Agency Producer | Joyce Chen |
| Production Company | Supply & Demand |
| Editor | David Brodie |
| Director | Jeffrey Plansker |
| Special Effects / VFX | Dave Waller |
| Special Effects / VFX | Peter Bullis |
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