Title | Rigo Bacardi - Cut the Cuban Way |
Agency | McCann London |
Campaign | Latin Spirit in Everyone - Bacardi |
Advertiser | Bacardi-Martini |
Brand | Bacardi |
Date of First Broadcast/Publication | 1999 / 1 |
Product | Rigo |
Business Sector | Alcoholic |
Philosophy | Dramatise the quality of Bacardi Breezer through scenarios that demonstate that beneath an apparently harmless exterior lies real latin spirit. |
Media Type | Magazine |
Market | United Kingdom |
Creative Director | Luke White |
Copywriter | Jason Gill |
Art Director | Robert Brown |
Director of Photography (DOP) | Steen Sundland |