| Title | Lincoln Fry (30 sec) |
| Agency | Downtown Partners |
| Campaign | Lincoln Fry - McDonald's |
| Advertiser | McDonald's |
| Brand | McDonald's |
| Posted | February 2005 |
| Business Sector | Restaurants & Fast Food |
| Story | Launched on the Lincolnfry.com webpage, at the time the TV spot first aired. It revealed more of the campaign story, a web-only two-minute film. |
| Media Type | Television |
| Length | |
| Market | United States |
| Creative Director | Tim Souers |
| Creative Director | Paul Tilley |
| Art Director | Larry Ziegelman |
| Copywriter | Jay Manheimer |
| Producer | Greg Lane |
| Director | David Shane |
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