David Smith
Marketing Platform Ideas, Consulting, Creative Direction, Writing at Bernstein-Rein Advertising
Kansas City, United States
TitleInstaposters
Agency
Campaign Instaposters
Advertiser Nike
Brand Nike
PostedOctober 2015
Business Sector Sportswear
Story Real time and hyper personal approach of Nike Women’s city attack. Unexpected reward and motivation that provoked an avalanche of action shots on Instagram. 
Media Type Case Study
Length
Art Director
Creative Director
Copywriter
Art Producer
Agency Contribution Wieden+Kennedy
Creative Director
Creative Director
Creative Director
Art Director

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