Nike Women - "This is us."

Wieden + Kennedy Amsterdam

Wieden + Kennedy Amsterdam Amsterdam, Netherlands

23761

Brand: Nike Women
Country: Netherlands

Advertiser: Nike

Title	This is us.
Agency	Wieden + Kennedy Amsterdam
Campaign	This is us.
Advertiser	Nike
Brand	Nike Women
Date of First Broadcast/Publication	2017 / 3
Business Sector	Apparel, Fashion & Footwear
Story	While women around the world often feel constrained by traditional gender roles, female athletes in Turkey are staying true to themselves and are committed to pursuing their love for sport and fitness, regardless of societal constraints. Shot on a series of cleverly transitioning sets, the 60-second ‘This is us’ film celebrates the stories of elite and everyday athletes from across Turkey to encourage women to push beyond personal barriers and the limitations others may place on them.
Media Type	Television
Length	60 seconds
Market	United Kingdom
Executive Creative Director	Eric Quennoy
Executive Creative Director	Mark Bernath
Producer	Cathy Hood
Head of Broadcast Production	Joe Togneri
Executive Producer	Matthew Fone
Director	David Wilson
Copywriter	Evgeny Primachenko
Group Account Director	Kathryn Addo
Head Of Planning	Martin Weigel
Designer	Joe Burrin
Art Production Director	Maud Klarenbeek
Art Producer	Stacey Prudden
Art Director	Vasco Vicente
Broadcast Producer	Karen Whitehouse
Studio Artist	Noa Redero
Director of Photography (DOP)	Benoit Soler
Creative Director	Al Merry
Business Manager	Kacey Kelley
Planning Director	Stephane Missier
Account Director	AMBER MARTIN
Project Manager	Loes Poot
Director of Communication and Digital Strategy	Greg White
Account Manager	Molly Rugg
Broadcast Producer	Soey Lim
Account Planner	Jocelyn Reist
Studio Director	Lizzie Murray
Designer	Steele Bonus
Creative Director	Craig Williams
Junior Planner	Anna Leonte
Designer	Anna Kiosse
Designer	José Bernabé
Production Company	Riff Raff Films