| Title | Every Other Week |
| Agency | Åkestam Holst /NoA |
| Campaign | Every Other Week |
| Advertiser | IKEA |
| Brand | IKEA |
| Date of First Broadcast/Publication | 2016 / 9 |
| Business Sector | Drugstores, Specialty Stores |
| Story | A father comes to pick up his son – it’s immediately clear that the parents are recently divorced. The boy pauses only to grab some pens from the desk in his bedroom before dashing out to spend the weekend with his dad. As they enter the dad’s apartment, the boy rushes to his bedroom – a mirror image of the one he’s just left behind. He puts his pens on the desk. IKEA’s ffordable furniture makes little miracles possible. |
| Media Type | Web Film |
| Length | |
| Creative Director | Magnus Jakobsson |
| Art Director | Jesper Holst |
| Art Director | Michal Sitkiewicz |
| Copywriter | Mark Ardelius |
| Copywriter | Rickard Beskow |
| Account Planner | Jerker Winther |
| Agency Producer | Leila Widgren |
| Account Director | Kjell Månsson |
| Account Manager | Agneta Oppenheim |
| Production Company | Bacon |
| Director | Martin Werner |
| Executive Producer | Ylva Axel |
| Production Company Producer | Joel Rostmark |
| Director of Photography (DOP) | Mattias Rudh |
| Post Production | Bacon X |
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