| Title | Arbre Magique |
| Agency | DLV BBDO |
| Campaign | Car - BMW C1 |
| Advertiser | BMW |
| Brand | BMW C1 |
| Posted | April 2002 |
| Product | Motorbike |
| Business Sector | Other Vehicles |
| Tagline | BMW C1. You'll feel like being in a car. |
| Media Type | |
| Creative Director | GIANPIETRO VIGORELLI |
| Creative Director | Stefano Campora |
| Copywriter | Vicky Gitto |
| Copywriter | Stefano Rosselli |
| Art Director | Stefano Rosselli |
| Art Director | Vicky Gitto |
| Photographer | Pier Paolo Ferrari |
| Account Executive | Paolo Cattaneo |
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